Press Release

FOR IMMEDIATE RELEASE: Planet Beach is Celebrating 17 Years by Expanding the Automated Spa Concept in the Greater New Orleans Area Company offering franchising seminars in growth markets throughout Louisiana in 2013 NEW ORLEANS (April 1, 2013) – Planet Beach, the creator of the contempo spa concept and leader in automated spa services, has launched a nationwide franchise development and financing program, and is offering franchising seminars for prospective owners in the greater New Orleans area in an effort to fully grow the brand where a location is in every viable neighborhood. The target goal for the New Orleans expansion is 15 new spas. For information on upcoming franchising seminars being held in the New Orleans metro area and/or to learn more about how to successfully own a Planet Beach franchise, visit www.myplanetbeachfranchise.com. Planet Beach is positioned to have its greatest growth year in its 17-year history. The company has taken steps to strengthen the brand and accelerate expansion with the roll out of its new spa design and franchise financing options. The new spa design will be adopted by existing spas worldwide and will set the brand standard for new franchise locations. Planet Beach's new look is elevated by a modern luxury feel with relaxing images and a sleek, sophisticated design. The new interior branding reflects the company's evolution to the full contempo spa concept, offering members high-quality automated spa services that are innovative, convenient and affordable. Planet Beach offers two new financing options. The first for existing Planet Beach franchise owners provides funds for the new spa design, and to upgrade or add new equipment and technology. The second option provides financing for new spa locations, which offers interested franchisees an easier path to ownership by receiving financing through Planet Beach and its partner Nexus Financial Group. Planet Beach evolved into the spa industry in 2005 by expanding beyond tanning options to introduce its Relax, Glow and Renew categories of services to customers. Today it offers more than 20 push button automated spa services including massages, facials, hydration treatments, teeth whitening, red light therapy, as well as nutritional supplements and a skincare line. The automated spa is a unique spin on the traditional day spa giving customers control and offering them unlimited access to a full suite of spa services for a low monthly membership fee. The monthly membership model allows customers to easily budget for spa services knowing the price they will pay for their monthly wellness needs. For Planet Beach franchise owners, the membership dues provide a recurring stream of revenue each month to help reduce cash flow uncertainty, allowing for better strategic planning. Planet Beach offers convenience for customers with self-automated services all in one location. Service times can be controlled to fit into a busy schedule or make for a relaxing day at the spa. From 2011 to 2012 Planet Beach expanded domestically as well as internationally in regions of Saudi Arabia, Canada and Egypt. "Aspiring business owners are watching our growth and getting involved in the business," said Stephen Smith, CEO of Planet Beach. "Planet Beach was named in Entrepreneur magazine's 'hot trends' list for 2013 and Inc. Magazine called Planet Beach one of the top 10 most promising franchises for 2011. We are looking to carry this momentum into new markets and expand our presence in LaPlace, Lakeview, Mid-City, Mandaville, Terrytown, and other New Orleans metro areas." About Planet Beach Planet Beach, based in New Orleans, La., is the leader in self-automated spa services and creator of the contempo spa concept, a hybrid of the day spa and UV therapy industries. The international franchise is dedicated to changing the way the world rejuvenates by providing affordable and high quality skincare and spa treatments. Founded in 1996, Planet Beach has grown to more than 252 locations worldwide. Planet Beach has competitively ranked on Entrepreneur magazine's 'Fastest Growing Franchise' list and is consistently recognized as a top franchise company. For more information, please complete the form below. # # #